Ascendyn | Direct Response Advertising Agency In Palm Springs, CA

Insider Reveal: THIS Is The Lead Generation Strategy That Is Giving Savvy Business Owners & Marketing Executives An Unfair Advantage

Believe it or not, effective advertising is more science than art.

From The Desk Of Austin Yack,

Palm Springs, CA

Dear Friend,

Do you want high-quality leads hitting your inbox day after day, leading to more sales than a Girl Scout selling Thin Mints outside a store in January?

It's not a pipe dream.

And it's not about hiring some fresh-faced college grad who thinks a good ad is a funny meme.

It's about direct response advertising – the kind of advertising that makes your prospects sit up and take action.

Of course, the desired "action" depends on your campaign goals. But it's typically an opt-in form, free quote submission, or phone call.

Listen, creating your own advertising campaign without the right know-how is frustrating and futile.

What type of advertisement do you create? Who do you target? What is the ad campaign's goal?

… this is where we step in.

When Businesses Need Results, They Turn to Direct Response — Abandoning Traditional Ads

Ever notice how branding ad agencies strut around like peacocks, flashing their shiny advertising campaigns at you?

Here's the truth:

Most of these ad campaigns get oohs and aahs, but they deliver about as many leads as a hunting dog with no sense of smell.

Brand ad agencies like to highlight "ad impressions" and "video views" …

… But they can't tell you how many leads came from your advertisements.

A great example of this is a billboard or TV commercial. How do you know if someone purchased from you because they saw your billboard or TV ad?

Here's the thing –

Brand ads are difficult to track back to recorded sales.

Advertising should be trackable.

At the end of the month, you should be able to determine how much money you made directly from your ad campaign.

And if you can't track the results, how do you know what's truly working?

Here's what nobody's telling you about advertising:

It's not a beauty contest.

If your campaign looks good but isn't profitable, then you've got a vanity project. Not a sales machine.

So, what do we do?

We test like a mad scientist in a coffee-fueled laboratory binge—headlines, copy, visuals, videos, the whole enchilada.

Why?

Because when the dust settles, what really gets our clients smiling is the sweet sound of phones ringing and more sales, not a pat on the back for making a "cute" ad.

Here Is The Not-So-Basic 5-Step Process To Crafting A Direct Response Ad Campaign:

#1 Lay The Groundwork For Your Direct Response Campaign Strategy
Who: Who is your target audience?
What: What message and offer do you want to target your prospects with?
When: When do you want to target your prospects?
Where: Where do you want to target your prospects?
Why: Why do you want to target your prospects? What is the campaign’s purpose?

#2 Write Direct Response Advertising Copy That Speaks Directly To Your Target Audience
With the millions of distractions on the Internet, your prospect will only stop to read your ad if it screams “what is in it for me?”

#3 Create Your Irresistible Offer … And Promote It With Offer-Specific Sales Funnels & Landing Pages
Never write an advertisement with a specific offer and then point it to your business’ homepage.

#4 Follow Up Via Retargeting Ads And Email Sequences
Depending on your ad campaign goals, you must follow up with your prospects via email and/or retargeting ads.
#5 Optimize & Test
We must test, test, and test even more. Test headlines. Test photos. Test sales funnels. Even test offers.

If you're tired of throwing money at ads that don't convert, let's talk. I want to offer you a no-strings-attached strategy call that's like finding a golden ticket in your Wonka bar

Our proven strategy can:

Make your phone ring with prospects who are ready to work with you.
Cut advertising costs by eliminating those pesky “never-buyers” – i.e., low-quality leads – from your audience.
Dominate the competition … even when your competitors are enormous corporations with millions to spend on advertising.

Why You Should Not Wait Another Minute To Book Your Strategy Call

Let me cut to the chase –

I'm in the business of crafting words that do more than just sell.

They ignite a transformation in your business, compelling prospects to see your offer as the answer to all their nightly prayers.

Imagine this:

One day, you’re just another name in the vast cosmos of commerce, and the next, you’re signing off deals that make your bank account look like a phone number. I've seen it happen.

But here's the thing –

I only team up with a few select businesses at any given time.

It’s not elitism; it's just that I pour so much of my time, energy, and expertise into this that I can’t spread myself too thin.

And guess what?

If you're reading this, then I have a few spots available.

So, hit the button below and book a call with me.

No strings attached. Just you, me, and an open road to success paved with killer ad copy.